Project Details
RxAdvance is a Pharmacy Benefit Management company founded by Ravi Ika. RxAdvance’s mission is to cut down the hundreds of billions of dollars of avoidable medical expenses in the US healthcare economy, which will help lower health insurance costs for all Americans and extend care to the underinsured and uninsured.
Ravi flew us up to their headquarters in Boston to film this pre-election healthcare reform campaign video. Target toward millennials, the purpose was to inform young voters of the facts about healthcare reform before the November 2016 election and push them to further seek the truth and have the knowledge to make an educated vote.
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We shot the whole thing in a day and then edited it that night! It’s something we were joking about, calling it our “Digital Brew 24 hour video service”.