Our Top 5 Healthcare Explainer Videos

Quick Answer: Healthcare explainer videos are powerful tools that help medical brands, providers, and innovators turn complexity into clarity for their audiences. At Digital Brew, our best healthcare explainer videos span 2D and mixed media animation, live action testimonials, and detailed visualizations, each crafted to educate, inspire, and connect with viewers while supporting real business goals.

Healthcare marketing is not for the faint of heart. The stakes are high, the audiences are discerning, and the information is often complex. Whether you are rolling out a new product, explaining a critical process, or building trust with patients and providers, finding the right story (and the right way to tell it) is everything.

You already know the value of clear, engaging video in healthcare. But what does “great” actually look like in action? In this post, we’ll take you behind the scenes of our top five healthcare explainer videos, showing how we mix craft, strategy, and story to drive results for medical brands and organizations. Along the way, you’ll see the power of 2D animation, mixed media, and live action storytelling, all brewed up to help your message stick.

Let’s dive in and see what makes each of these healthcare explainer videos stand out.

---

Turning Complexity Into Clarity: 2D Animation for AMN Healthcare

Challenge:
Healthcare staffing is a world full of moving parts, regulations, and high-stakes decisions. How do you make a complex staffing solution not just understandable, but compelling?

Our Approach:
For AMN Healthcare, we brewed up a vibrant 2D animated explainer that distilled intricate staffing workflows into an easy-to-follow narrative. By focusing on visual storytelling, we helped AMN show how their solutions support better outcomes for providers, patients, and administrators.

Why It Works:
2D animation lets us illustrate abstract concepts (think: workforce flexibility, scheduling logistics) with clarity and energy. Did you know that ninety percent of information transmitted to the brain is visual, and visuals are processed 60,000 times faster than text? (HubSpot)

When you need to educate, engage, and drive understanding in the healthcare industry, thoughtful animation is a proven recipe.

---

Mixed Media Magic: Prochant’s Revenue Cycle Explainer

Challenge:
Revenue cycle management can sound like alphabet soup…dense, technical, and intimidating for anyone outside the finance department. Prochant needed to demystify their services for healthcare leaders without watering down the value.

Our Approach:
We partnered with Prochant to craft a mixed media animation that brought energy and relatability to a complex process. By blending live action textures, illustrated characters, and motion graphics, we delivered a fresh take that helped Prochant stand out and connect.

Why It Works:
Mixed media explainer videos allow you to play with tone and visual metaphor. For Prochant, this meant showing the journey from billing confusion to operational clarity, using visuals that “educate, inspire, and connect.” In fact, seventy-two percent of customers would rather learn about a product or service by way of video (HubSpot). So, if your process feels too complex for traditional formats, mixed media storytelling can break through, humanizing even the most technical topics.

---

The Power of Story: Live Action Testimonial for the American Heart Association

Challenge:
How do you move people to care (and act) on an issue as urgent as heart disease? The American Heart Association needed to inspire donors, educate the community, and share real impact.

Our Approach:
Sometimes, a real story is the best teacher. We captured the Fussel family’s journey for AHA in a live-action video that did more than just tell; it moved hearts. The video played a key role in raising more than $400,000 for heart disease and stroke research at the Greater Orlando Heart Ball, and even won an Emmy for its storytelling.

Why It Works:
Live action testimonials bring authenticity and emotional resonance. When your mission is personal, real faces and voices build trust faster than any fact sheet. People connect with people. In healthcare, a well-told testimonial can drive donations, raise awareness, and spark change.

---

Infographic Storytelling: AdventHealth’s Lung Cancer Awareness Video

Challenge:
Lung cancer statistics are life-and-death information, but the numbers can easily overwhelm or turn off viewers. AdventHealth (formerly Florida Hospital) wanted to make lung cancer awareness not just informative, but compelling.

Our Approach:
We created a 2D animated infographic explainer, designed to grab attention and make critical statistics stick. By moving beyond traditional charts, we wove the facts into a flowing narrative with creative visuals and a human touch.

Why It Works:
When you need to get important information across quickly and memorably, animation unlocks new ways to engage. Our non-character style kept the focus on the story, not the messenger. When the message matters most, creative visual storytelling helps the numbers hit home, and saves lives.

---

Product Launch Success: Flossrite’s Animated Explainer

Challenge:
Dental health products face a crowded market and skeptical buyers. Flossrite’s new dispenser needed to stand out and educate at the same time for its product launch.

Our Approach:
We produced a lively 2D animated explainer to showcase Flossrite’s unique features. From the patented dispenser to the science behind the toothpaste-coated floss, every detail was designed to make dental care feel approachable and essential.

Why It Works:
Product explainers thrive on visual clarity and storytelling. By showing the benefits in action (how the dispenser works, what makes it different), we turned technical specs into a memorable story. A great explainer video does not just show how a product works; it makes customers feel why it matters.

---

How These Healthcare Explainer Videos Drive Results

Let’s step back and see the patterns. Across all five videos, a few core themes stand out:

Video Style	Best For	What It Delivers
2D Animation	Complex products, abstract processes	Clarity, engagement, scalability
Mixed Media	Technical services, process explanation	Relatability, memorability, unique branding
Live Action/Testimonial	Personal stories, mission-driven causes	Trust, emotion, social proof
Infographic Animation	Data-heavy messages, awareness campaigns	Attention, retention, call-to-action
Product Explainer	New launches, feature education	Differentiation, customer confidence

---

Key Takeaways for Healthcare Marketers

• Collaborating with a specialized partner like Digital Brew ensures your video is strategic, not just creative.

• Visual storytelling turns complex healthcare topics into accessible, actionable narratives.

• Choosing the right video style (animation, live action, mixed media) amplifies clarity and engagement.

• Healthcare explainer videos are not just “nice to have.” They drive real results: higher conversions, greater trust, and measurable ROI.

• Back up your message with a story, not just facts. People remember what they feel, not just what they learn.

Let’s Brew This!

FAQs